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I was excited to be part ot the Seesmic Look launch at The Times Center last week in New York. Red Bull is one of the original channel sponsors and I was there to show our channel and talk a little about why I think Look is a great app and why Red Bull is engaged with twitter and Look. The launch event video is available here on Loic's YouTube channel if you want to check it out. The video contains two good general ppt presentations from Shiv Singh and Steve Rubel that bookend Loic showing off the Seesmic Look application with launch channel partners: me (Red Bull), (Josh Young) Huffington Post, and (Jennifer Cisney) Kodak. I particularly liked Rubel's views on "embassies" and "curation". Good stuff. Steve has a super understanding of what's happening, what will likely happen in the future, and what brands can do today to prepare.

Here's a photo of me sharing the Red Bull channel with the audience live onsite & streaming online.

I was honored to share the stage with: @adamse, @jny2, @loic, @kodakcb, @daryllmc, @shivsingh, and @steverubel. Here is a photo of the group after the event. Sorry Shiv. Looks like you may be blinded by the light in this one.

Much has been written recently about twitter and slowing growth. A recent headline at ClickZ says twitter has 75 million users but most are inactive. CNN asks: Has twitter peaked? I think these headlines can drive article views but they are potentially missing what's really important on twitter. Browsing tweets is magic. Watching what's happening LIVE in twitter is important. People registering and tweeting isn't important. There is enough of a critical mass already of people, brands, and media companies tweeting. What's needed is a good way for consumers to browse, curate, and consume tweets. That's what Seesmic Look offers and that's why I'm excited about it and future apps that will make easy browsing of curated feeds the primary focus.

Immerse yourself in the real-time web by downloading your own copy of Seesmic Look. @shawnw suggests that if you don't use twitter or actively use your twitter account, you should take his 30 day challenge and twitter will be a more fun & easy experience.  For me, Seesmic Web and Seesmic Desktop are superior experiences but I'm an actively tweeting geek (and proud of it). To reach the masses, tools like Seesmic Look are needed. I'm excited about being part of making that happen.